What Is Growth & Scale?
Growth is defined as the process of developing physically, mentally or spiritually, or the process of increasing in amount, value or importance. In business, scale is defined as increasing revenue at a faster rate than it costs, or as a distinct phase of company growth.
What Is The Difference Between Growth & Scale?
Growth and scale are two quite similar terms, both with significant importance in the world of business. Growth is often thought of as a linear term, a company will add new resources to their organisation that achieve increased revenue – but this will often involve a lot of effort on behalf of the company.
In contrast, scale is often used to describe revenue increase without a substantial increase in resources. For example, email marketing could be considered scaling, as the resources needed to send an email to 10 people as opposed to 1000 people are essentially the same.
The key difference between the two is that growth incurs significant costs, whereas scale increases revenue without incurring significant costs.
Source: Spend Journal
What Is A Growth Mindset?
Having a growth mindset is a crucial part of being successful and enabling change. A growth mindset is defined as the belief that basic abilities are not fixed, intelligence can be developed over time. With both effort and determination, a person with a growth mindset can grow basic qualities and intelligence.
For example, a person with a growth mindset will say 'I got all the answers wrong, but I understand why and I know where to improve next time'. This shows that a person is aware of the failure and knows what to grow in order to improve and succeed.
Source: Third Space Learning
Why Should I Book A Growth & Scale Speaker?
Growth and scale are two of the most important factors in business, as they are the cornerstones of staying successful. Without growth and scale, businesses can lose custom and become less relevant in the modern world. In order to stay ahead of the curve and ensure your company sees continued success, hire a growth and scale speaker to discover how to grow and scale your business or as an individual.
Growth and scale speakers are experts on what makes a business successful. Without growth or scale, a company is destined to fail as they remain behind the times and dormant within its industry. It is also important that people prioritise personal growth and a growth mindset, as organisational change and growth are driven by a company’s people.
Our growth and scale speakers are all experts in achieving substantial growth and have all achieved such growth in their own way. Whether they have transformed their company into an online empire or into a market leader, don’t miss out on the expertise of a growth and scale expert today.