Matt Watkinson

Matt Watkinson is a renowned keynote speaker, author and expert in customer experience and business strategy. His insights and expertise, honed through years of practical experience and thoughtful research, have made him a sought-after figure in the corporate and academic worlds. Matt's journey began with a deep interest in how people interact with businesses and technology, which quickly evolved into a passion for customer experience. Recognising the gap in how businesses understand and cater to their customers, he distilled his observations and insights into his first groundbreaking book, "The Ten Principles Behind Great Customer Experiences". This book, commissioned by the Financial Times, went on to win the prestigious Management Book of the Year award from the Chartered Management Institute (CMI), a testament to its insightful and transformative content.

His second book, "The Grid: The Decision-making Tool for Every Business" further established Matt as a leading thinker in the field. This book introduced a simple yet powerful model for understanding the factors behind business success, offering clarity and direction in a complex corporate landscape. Matt's approach to speaking and consulting is characterised by practical, jargon-free advice. He focuses on the real-world experiences of customers, emphasising the importance of understanding and relating to them. His philosophy is that businesses should focus on creating realistic, believable promises, challenging conventional wisdom that traditional research is always necessary to understand customer desires. As a consultant and designer, Matt has collaborated with a diverse range of companies, from startups to global brands in various sectors, including automotive, banking, healthcare, luxury goods and technology. Currently, Matt is the Co-Founder and CEO of Methodical, a leading experience design agency that is redefining concepts of customer and user experiences. 

In addition to his consulting work, Matt is a Senior Visiting Fellow at Bayes Business School, City University of London and a Venture Partner at Tiller Partners, a VC fund based in LA. He has been a member of the Royal Chartered Society of Designers for over a decade and holds a BA in Business and Information Management from Oxford Brookes University. Matt's impact extends beyond his books and consultancy, hired as a popular keynote speaker. His presentations are tailored to each audience, offering practical, actionable advice - having previously spoken at events for a wide range of organisations including Microsoft, Volkswagen, Salesforce, American Express, Leica, the FBI, Paychex and Google Campus, among others.

Matt's journey from a young web designer to a globally recognised expert in customer experience and business strategy is a testament to his dedication, insight, and the transformative power of focusing on the customer experience. Hiring Matt Watkinson as a keynote speaker for customer experience and business strategy is a decision that ensures your audience will gain invaluable insights from a seasoned expert. Matt combines his extensive real-world consulting experience with a profound understanding of customer behaviour, making his advice both practical and transformative. His engaging, down-to-earth presentation style, coupled with a sharp sense of humour, makes complex concepts accessible and actionable. As the author of award-winning books and a consultant for top global brands, Matt brings a unique blend of theory and practice to enlighten, inspire and empower your audience to elevate their customer experience strategies.