An authority on technology and pioneer of investment, John Sculley is the mastermind behind several industry-defining companies; including PepsiCo and Apple. In 1987, John was even named Silicon Valley's top-paid executive, a testament to his influential position in prestigious companies. Credited for Apple's explosion in sales from $800 million to $8 billion, John's knowledge precedes him on the speaking circuit, making him highly sought after. John holds the key to business success, essential for corporate audiences who wish to lead their respective market.
When booked for events, he can provide expert strategies that he used to reach the top of his industry, providing a perspective unlike any other. Starting in 1967, John joined Pepsi-Co as a trainee. Only three years after he started at the company, he was named the company's youngest marketing Vice-President, followed by their youngest-ever president in 1977. John believes in the power of the consumer, an idea that he instills in his audience, so embarked on one of the company's first consumer-research studies. Described by Steve Jobs himself as one of the founders of Apple, John's marketing skills made him world-renowned.
As a marketing speaker, he relays these skills to his audience, inviting them to adapt his expert knowledge to their own businesses. John's work with Apple improved their brand image, making them appear more reliable and stable in the public eye. John's ability to see the potential in a product or service makes him one of the most popular business speakers on the circuit. For corporate audiences, he can employ company-defining methods to revolutionise their brand's identity.
With Steve by his side, John's partnership was described as "amazing" - an infusion of John's incomparable eye for marketing and Steve's technological insight. John stepped into Steve's role as company president in 1986, and completed a successful company turnaround of profits. He later kicked off his speaking career in 1992, when he gave a keynote speech titled The Dawn of a $3.5 Trillion Communications Mega-Industry at Harvard Business School.
The event was a sell out success, a trait of John's speeches that he continues to this day.
How to hire John Sculley
Contact the Champions Speakers Agency to provisionally enquire about hiring John Sculley for your next event, today. To get in touch, simply call an official booking agent on 0207 1010 553 or email us at [email protected] for more information.
** We do not accept requests for autographs, signed merchandise, fan mail, birthday messages or any other non-commercial contact with the speakers or acts. Each speaker on the website may not have necessarily worked with Champions in the past but are known to perform such engagements within the industry.
When he's at corporate events, John is known to cover the following topics:
- Q&A technology
- Reinvention of work
- Healthcare technology
- Experience marketing
