Cassandra Stavrou is the Founder of PROPER Snacks, a highly popular healthy snack brand. Best known for her delicious Propercorn and Properchips snacks, she has firmly established herself as a leader in the healthy snack category. Launching her company in 2011, within a short period, Cassandra succeeded in scaling her business to become one of Europe’s largest independent, healthy snack enterprises. As such, she is highly qualified to talk on entrepreneurship, business and innovation and can share her inspirational journey when booked as a speaker.
Having amassed over a decade of experience in the snacking market, Cassandra is at the forefront of the healthy snacking boom in the UK. Her products have become a staple in most households, and she has successfully launched PROPER Snacks in 20 different countries at major retailers. With such distinguished expertise, Cassandra now presides on the UK Government’s Food & Drink Sector Council and in 2020, was awarded an MBE for services to the food industry.
In addition to being a healthier snacking alternative, her brand stands out for embracing community and culture. For that reason, her PROPER Snacks brand has amassed a large almost cult-like following. Cassandra’s outstanding entrepreneurial skills saw her become the first-ever B Corp snacks company, and in 2019 she went on to sell PROPER Snacks to become the Founder of WARP Snacks, a company which has now become one of Europe’s largest healthy snacking companies and generates an impressive £100m in annual sales.
Using her distinguished entrepreneurial skills as an angel investor, Cassandra now offers investment and advice to the next generation of aspiring entrepreneurs. As an accomplished businesswoman, Cassandra has been featured in multiple publications, such as The Times, The Telegraph and Yahoo Finance. She has also made appearances on How I Grew My Brand and the SheerLuxe podcasts. A truly inspirational businesswoman with a fascinating success story, Cassandra is now available to hire as a speaker.
How to hire Cassandra Stavrou
Contact the Champions Speakers Agency to provisionally enquire about hiring Cassandra Stavrou for your next event, today. To get in touch, simply call an official booking agent on 0207 1010 553 or email us at [email protected] for more information.
** We do not accept requests for autographs, signed merchandise, fan mail, birthday messages or any other non-commercial contact with the speakers or acts. Each speaker on the website may not have necessarily worked with Champions in the past but are known to perform such engagements within the industry.
Cassandra Stavrou's Official Speaker topics are listed below:
- From Startup to Scale-Up
- Purpose-Driven Brands
- Female Entrepreneurship
- Resilience in Business
- Leadership in the 21st Century
- Sustainable Business Practices
Official Feedback from In-Person & Virtual Events
Feedback from In-Person Events:
"She was AMAZING! So much positive feedback from the team. Humble, relevant, and passionate, she resonated so well with everyone. We are so happy we chose Cassandra for the session; it was excellent, so thank you!" — Toby, Greencore
- 2024 - Delivered a keynote address at the Source Home & Gift event in Birmingham
- 2023 - Featured as a prominent speaker during London Packaging Week
- 2020 - Awarded the Member of the Order of the British Empire (MBE) for services to the food industry
- 2019 - Proper Snacks, the company she co-founded, reached over £100 million in sales and expanded to 20 countries
- 2017 - Recognized as one of Forbes’ '30 Under 30' in the retail and e-commerce category
- 2015 - Named in Management Today’s '35 Women Under 35' list
- 2014 - Won the 'New Business of the Year' award at the National Business Awards for Proper Snacks
- 2011 - Founded Proper Snacks, initially launching with PROPERCORN
