Sir Dave Brailsford


The key to the success of the Great Britain Cycling Team, Sir Dave Brailsford is the current general manager of Team Ineos and leading expert in peak performance. Best known as the founder of the ‘marginal gains’ philosophy, Brailsford’s impressive skill and expertise has made British Olympic history and inspired businesses across the world.

During his amateur career, Brailsford competed in France for four years. At the age of 23, he attended Chester College of Higher Education to study for a degree in sports science and psychology before receiving an MBA at Sheffield Hallam University. He worked as an export sales manager at Planet X Bikes before becoming employed by British Cycling as an advisor in 1997.

He became the Performance Director shortly after the British Cycling HQ moved to the National Cycling Centre at the Manchester Velodrome. Beginning in 2003, Brailsford instantly made an impact on the team with his holistic approach to sport as they won Team GB’s first cycling gold medals since 1908 in the 2004 Summer Olympic Games. They also won many world championships and continued to lead the medal table at the 2008 and 2012 Olympic Games where they won a total of 16 gold medals.

Brailsford’s approach focuses on continuous improvement. He looks into each aspect that goes into riding a bike and analyses how each area can be improved by 1%. By doing this, the team ultimately achieve significant improvement as each little change adds up to create a more successful rider.

He has since taken his techniques to become the manager of the British professional cycling team, Team Sky. During his time with the team, he oversaw Bradley Wiggins’, Chris Froome’s and Geraint Thomas’ victories at the Tour de France. He has now begun referring to his ‘marginal gains’ philosophy to inspire businesses and corporate audiences worldwide through numerous guest and keynote speeches.

Dave is able to consider the strategy, size and goals of a business in order to apply his cycling training to the corporate world. As one of the most motivating sports speakers on our roster, Dave Brailsford has proven very popular at corporate, school and sporting events.

To book Dave Brailsford as the sports speaker for your corporate event, function or conference, simply contact the Champions Speakers agency using the contact details below.

When at corporate events, Dave is known to discuss the following topics:

  • British Cycling
  • Peak Performance
  • Marginal Gains
  • Motivational Speaker
  • Strategy

Watch Dave speak on marginal gains, here:

“David was excellent”
– Association of Convenience Stores