Tamara Lohan MBE is a leading entrepreneur and technology strategist known for founding the global travel brand Mr & Mrs Smith. As Chief Executive Officer and Chair, she has guided the company from a boutique hotel guide to an international travel club acquired by Hyatt in 2023. Her talks blend the energy of entrepreneurship with real insight into leadership, innovation and the realities of building a business from scratch. Awarded an MBE for services to the British travel industry, Tamara is one of the UK’s most respected voices in technology, travel and female leadership.
Tamara’s early years shaped her instinct for independence and creativity. Raised in Ibiza by entrepreneurial parents, she grew up in an environment that valued hard work and self-belief. After returning to the UK, she began her career in marketing at Honda UK, followed by consultancy roles at ITE and Wunderman, where she honed her skills in brand communication and client strategy. It was during this period that she developed a fascination with how technology could transform customer experience, a passion that would later define her work at Mr & Mrs Smith.
In 2002, Tamara co-founded Mr & Mrs Smith with her husband James. What began as a guidebook for stylish weekend escapes grew into an award-winning travel club with over 1.5 million members worldwide. As Chief Technical Officer, she built the company’s proprietary booking systems, apps and digital infrastructure, positioning it at the forefront of the online travel revolution. In 2020, she became CEO, steering the business through global expansion and a landmark acquisition by Hyatt three years later. Alongside her leadership role, she serves as a Non-Executive Director at Fortnum & Mason and Much Better Adventures, and mentors start-ups such as Inkpact. Her achievements reflect a balance of creative vision, technical mastery and commercial acumen rarely found in one person.
Tamara’s speaking style is thoughtful, open and practical. She covers digital transformation, entrepreneurial leadership, women in technology and balancing career and family. Each talk draws on first-hand experience of building a trusted global brand while navigating the shifting demands of modern business. Tamara inspires teams to think differently, lead boldly and adapt with confidence in a fast-changing world.
Tamara Lohan MBE’s official speaker topics are listed below:
- Balancing Career Progression With Parenting
- Building Purpose-Driven, Globally Distributed Teams
- Digital Innovation and Transformation
- Entrepreneurial Leadership and Scaling
- Women In Technology and Business Inclusion
- 2023 - Led acquisition of Mr & Mrs Smith by Hyatt
- 2023 - Appointed Non-Executive Director of Fortnum & Mason
- 202 - Appointed Non-Executive Director at Much Better Adventures
- 2020 - Became CEO and Chair of Mr & Mrs Smith
- 2018 - Mr & Mrs Smith raised major crowdfunding round, acquisition of SideStory
- 2016 - Acquisition of villa company into Mr & Mrs Smith
- 2014 - Awarded MBE for services to the British travel industry
How to hire Tamara Lohan
Contact the Champions Speakers Agency to provisionally enquire about hiring Tamara Lohan for your next event, today. To get in touch, simply call an official booking agent on 0207 1010 553 or email us at [email protected] for more information.
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