Sam ‘SeenThroughGlass’ Fane

Sam Fane, better known as ‘SeenThroughGlass’, is an acclaimed British automotive YouTuber with over 166 million views, renowned for his compelling storytelling and engaging presentations. Sam seamlessly blends extensive automotive insights with his authentic personal experiences. One of his most notable achievement includes the globally celebrated ‘Drive the World’ adventure, an ambitious series documenting unique car cultures around the globe.

Sam's journey began uniquely, transitioning from a career in public relations in London's upscale Mayfair district to launching his content creation platform in 2014. His initial foray into the automotive world involved pioneering POV (point-of-view) videos, utilising the then-cutting-edge Google Glass technology. Sam quickly established himself in the automotive community by capturing London's luxury car scene, resonating with an audience eager for his genuine passion and innovative perspectives.

Throughout his impressive career, Sam has garnered significant recognition and accomplished remarkable milestones. In 2023, he was honoured as one of The Sunday Times Top 50 UK Influencers, highlighting his influential role within both digital media and the automotive industry. Sam's collaborations further underscore his success, having partnered with internationally acclaimed brands such as Shell, Harman Kardon, and Pirelli, as well as working closely with Formula One legends including Sebastian Vettel and Jenson Button. 

Audiences who hire Sam as a speaker can expect a vibrant combination of passion, authenticity, and valuable automotive insights. His topics span social media trends, content creation strategies, and the future direction of the automotive industry, particularly concerning digital media's influence. Sam Fane’s ability to deliver practical guidance intertwined with compelling storytelling makes him an ideal speaker for events focused on innovation, branding, and automotive enthusiasm. His engaging presentations not only inform but also inspire audiences, leaving lasting impacts across diverse industries and interests.