Lea Karam is an award-winning behavioural scientist and is the founder and CEO of Mindscope. With a deep passion for learning about human behaviours, Lea aims to bridge the gap between psychology and digital innovation. Having worked with high-profile brands like PepsiCo, TikTok, Nestle, and more, Lea is at the forefront of behavioural science.
With an MSc in Strategic Marketing from Imperial College London, in which she graduated on the Dean’s List for Academic Excellence, Lea began her career as a strategic planner for BBDO Worldwide, where she was a key figure in developing the first communication strategy for Aquafina. She then moved on to strategic planning for Publicis Groupe, having been responsible for acquiring the digital business of important clients. Lea was then instrumental in creating and growing Behave, a behavioural science marketing consultancy within Mediaplus. She served as Consulting Director of Behave until 2025, when she established Mindscope. At Mindscope, Lea helps pull back the curtain on how audiences connect, interact, and grow in different environments.
Her incredible work has not gone unnoticed. She has been named as a ‘Pioneer in the Field of Behavioural Science’ by Campaign Mag and was the Campaign Media Week 30 under 30 winner. Lea is also an Executive Member and Judge of the International Academy of Digital Arts and Science and is its Number One Behavioural Scientist.
Having spoken at a variety of esteemed events, such as the Royal Television Society, SXSW, Cannes Lions, The Future of Brands, and The Future of Video, Lea is a deft and experienced speaker diving into both culture and trends as well as entertainment and technology. She has previously shared the stage with impressive figures such as Ronan Harris, Snapchat President, and Alex Mahon, Channel 4 CEO. With in-depth knowledge, thought-provoking insights, and accessible ideas, Lea’s keynotes leave audiences enlightened through her expertise at the intersection of business and behaviour.
- 2025 – Founder & CEO, Mindscope
- 2019 – Consulting Director, Behave, Mediaplus
- 2018 – Strategic Planner, Publicis Groupe
- 2016 – Strategic Planner, BBDO Worldwide
- 2018 – MSc Strategic Marketing, Imperial College London
How to hire Lea Karam
Contact the Champions Speakers Agency to provisionally enquire about hiring Lea Karam for your next event, today. To get in touch, simply call an official booking agent on 0207 1010 553 or email us at [email protected] for more information.
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