Dr Darren Coleman is a brand expert, focused on using brand experiences to aid brands in driving growth and maintaining relevance with his 25+ years of experience in the industry making him a highly sought after keynote speaker, moderator and C-Suite Advisor. Darren has worked with many large brands including, Johnson & Johnson, PepsiCo, Dubai Properties, FUJIFILM, Singapore Airlines, Orange, and Nikon. As a speaker, Dr Coleman is known for providing insightful talks designed to constructively challenge how the audience thinks, he has impressive ways of engaging with audiences through answering questions and instigating discussions enabling his talks to be better tailored to those in attendance.
Darren began his career in the phone industry working for Saverfone, Freeserve and later at Orange UK where he was responsible for their multimedia messaging service. He then transitioned into the Marketing industry after achieving an MA in Marketing and a PhD in B2B Services Brand Performance. This helped him become the founder of Wavelength Marketing, which harnesses his extensive commercial experience and deep subject matter knowledge through a pragmatic approach, appealing to marketing leaders seeking to challenge conventional understanding with cutting-edge, practical ideas.
In recent years, Darren has continued to grow his marketing agency on top of publishing his widely acclaimed book, “Building Brand Experiences: A Practical Guide to Retaining Brand Relevance” which has been used by brands worldwide, having been translated into Korean, Turkish and simplified Mandarin. On top of this, Darren is also the Honorary Consul for Lithuania in Birmingham, acting as the primary diplomatic point of contact for a number of key issues including business, science, education, and culture.
As a keynote speaker, Darren is best known for his upbeat and engaging style, done through practical applications and interactions to help impart clear and concise insights which have been used around the world by brands looking to take the next step in growth and relevance. Darrens extensive knowledge enables him to deliver thorough keynote speeches on numerous topics including, ‘Delivering Brand-Driven Growth in Turbulent times’, ‘How to Retain Brand Relevance through Brand Experiences’ as well as specialist keynotes where he designs specific talks for your brand. Darren is also available for moderating panel discussions and roundtables, expert panel boards and the running of executive level sessions for companies at away days or retreats. His tailored, personal approach makes Darren highly sought after so don’t hesitate to hire Dr Darren Coleman when looking for a keynote speaker.
Books
Building Brand Experiences: A Practical Guide to Retaining Brand Relevance
How to hire Dr Darren Coleman
Contact the Champions Speakers Agency to provisionally enquire about hiring Dr Darren Coleman for your next event, today. To get in touch, simply call an official booking agent on 0207 1010 553 or email us at [email protected] for more information.
** We do not accept requests for autographs, signed merchandise, fan mail, birthday messages or any other non-commercial contact with the speakers or acts. Each speaker on the website may not have necessarily worked with Champions in the past but are known to perform such engagements within the industry.
Dr Darren Coleman's official speaking topics are listed below:
- Delivering Brand-Driven Growth in Turbulent time
- How to Retain Brand Relevance through Brand Experiences
- Clients and / or event planners can request specific and specialist keynotes. Examples of specialist speaking topics include:
- Building a sustainable brand: Best practice and principles
- Competing through brand experiences: Three steps for success
- Using multisensory branding to build an unforgettable brand.
- Building your employer brand to become an employer of choice
- Delivering a scalable services branding
- Moving your B2B brand beyond price-based competition
Official Feedback from In-Person & Virtual Events
“Your presentation was excellent and highly regarded by all attendees. You have added great value to the success of this conference.” - Philip, Electronic World Marketing Summit
“Darren worked very closely with us, listened to our requirements and delivered a talk which engaged, educated and inspired our employees.” - Ana, Manager Marketing Communications Europe, Fujifilm Healthcare Europe
“Darren and his thought-provoking subject was very well received by our audience, this was noted by the high level of interruption Darren received through questions been posed about the many of areas of interest to our audience. “- David, CEO, European Sales & Marketing Association
“Darren’s talk was informative, practical and deigned with virtual delivery in mind. We received excellent feedback and Darren’s keynote was one of the best attended during Brand Week Istanbul 2020.”- Nazil, Brand Week Istanbul
“Dr. Coleman’s practical, case study-based insights were very well received by participants at the Summit.”- Indrani, Principal Advisor, Confederation Of Indian Industry, Centre Of Excellence For Leadership
"Darren Coleman's keynote left our audience inspired. He delivered knowledge transfer as we like it: real-world ready and relevant. Highly recommended. "- Nino, Partner & Director Communications, Fifteen Seconds.
“Darren is a fantastic presenter and ensured that everyone was constantly engaged and understood the core pillars of branding.”- Yin, Brand and Strategy & Performance, PETRONAS, Malaysia
“Darren’s keynote helped me get everybody involved with our brand–which was the ultimate objective of inviting Darren to speak at our annual conference."- Francesc, Head of Brand and Communications UCI (Unión de Créditos Inmobiliarios)
- 2021 - Honorary Consul for Lithuania – Birmingham (UK)
- 2018 - Author- Building Brand Experiences: A Practical Guide to Retaining Brand Relevance
- 2007 - Managing Consultant for Wavelength Marketing, becoming a brand and content strategy expert in B2B Marketing
- 2006 - PhD in B2B Services Branding / Brand performance at the University of Birmingham
- 2005 - Achieved Degree in Marketing from Nottingham University Business School
- 2004 - Responsible for Multimedia Messaging Service at Orange Communications SA
- 2002 - Responsible for Location Based Services at Orange UK
- 2001 - Responsible for Mobile at Freeserve
- 2000 - Product Manager, Location Based Services (LBS) at Saverfone
