Claire Williams OBE is a distinguished figure in the world of Formula 1, recognised for her pioneering contributions and leadership. As the former Deputy Team Principal of the Williams Formula 1 racing team, Claire played a pivotal role in elevating the team to new heights, achieving their best performance in over a decade. She is now a sought-after speaker, captivating audiences with her thrilling anecdotes and insights on leadership, team performance, sustainability, and diversity and inclusion.
Claire's journey in motorsports began after she earned a BA in Politics from the University of Newcastle in 1999. She started her career as a Press Officer for Silverstone Circuit. In 2002, she joined the Williams Formula 1 team as a Communications Officer. Her exceptional skills and dedication saw her rise through the ranks, becoming Head of Communications in 2010 and later Head of Investor Relations following the company’s public listing. By 2012, she was appointed Commercial Director, responsible for securing the team’s seasonal racing budget of £75 million.
In March 2013, Claire became the Deputy Team Principal of Williams Racing, effectively leading the team after her father, Sir Frank Williams, stepped down from day-to-day operations. Under her leadership, the team achieved successive third place finishes in the Constructors’ Championships in 2014 and 2015, marking their best results since 2003. Claire's tenure was also notable for her advocacy for greater diversity and inclusion within the sport. She played a crucial role in giving Susie Wolff the opportunity to become the first female racing driver to participate in a Formula 1 race weekend since 1992. Additionally, as Vice President of the Spinal Injuries Association, she encouraged the integration of spinal cord injured individuals into the team and established workplace opportunities for wheelchair users. In 2023, she launched the Sir Frank Williams Academy, which aims to provide life-changing care for spinal cord injured people, a charitable initiative supported by the Williams Racing team.
Claire's contributions to Formula 1 have been widely recognised. In 2016, she was appointed an Officer of the Order of the British Empire (OBE) in the Queen’s Birthday Honours List for her services to motorsport. Her leadership and influence have been instrumental in making the sport more inclusive and sustainable. Today, she continues to impact the industry as a global Brand Ambassador for WAE Technologies, formerly Williams Advanced Engineering, and as an expert analyst on the Netflix series 'Drive to Survive'. Her ability to navigate the complexities of the sport and drive positive change has solidified her reputation as one of the most influential women in motorsports.
People should hire Claire Williams for her unparalleled expertise in leading high-performing teams and her dedication to fostering diversity and inclusion. Claire's ability to engage and inspire makes her an ideal speaker for corporate events, providing audiences with actionable strategies for success and a vision for a more inclusive and sustainable industry. Her consultancy services are also highly sought after by brands entering Formula 1, where she offers her vast knowledge and experience to help them navigate the competitive landscape of the sport. Claire’s unique perspective and proven track record make her an invaluable asset to any organisation looking to achieve excellence and drive innovation.
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Claire Williams received a 4.5 star rating across 10 events in 2023
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"Claire Williams, a pioneering woman in motorsports, has transformed the landscape of Formula 1 as the former Deputy Team Principal of Williams Racing. Now a leading consultant and sought-after motivational speaker, Claire shares her 18 years of expertise, discussing leadership, team performance and diversity. Her captivating anecdotes inspire audiences, highlighting her dedication to making motorsports more inclusive and successful."
How to hire Claire Williams
Contact the Champions Speakers Agency to provisionally enquire about hiring Claire Williams for your next event, today. To get in touch, simply call an official booking agent on 0207 1010 553 or email us at [email protected] for more information.
** We do not accept requests for autographs, signed merchandise, fan mail, birthday messages or any other non-commercial contact with the speakers or acts. Each speaker on the website may not have necessarily worked with Champions in the past but are known to perform such engagements within the industry.
Claire Williams' official speaking topics are listed below:
- Leadership
- Team Performance
- Sponsorship
- Marketing
- Communications
- Sports
- Technology
- Green Tech
- Women's Initiatives
- High-Performance Cultures
- Diversity, Equity & Inclusion
Official Feedback from In-Person & Virtual Events
Feedback from In-Person Events:
"What a pleasure it was to work with Claire. It was fascinating to hear the story of her career as a trailblazing woman leader in the male-dominated world of motorsports - she's clearly an inspirational motivator of people, with the ability to drive transformational change and deliver success in the toughest of competitive environments. Her insight into the development of high-performance team cultures, as well as her ground-breaking work in F1 technology, sustainability and commercial strategy - plus of course diversity, equity and inclusion - offers enormous value to any corporate client, particularly those seeking a brand ambassador, or consulting advice on entering F1. Anyone who's seen her media or documentary appearances will know immediately how engaging she is as a presenter or keynote event speaker. It was a privilege to work with someone who has been such a force for positive social impact, not just at Williams F1, but in the motorsports industry as a whole." - Devin, Career Coach
"Claire was a huge success for us, her honesty and transparency on things that went well or when they didn't was refreshing and resonated extremely well with the audience. The team enjoyed working with Claire and thanks for her being involved in the summit, the discussion worked well." - CTL Communications
- 2024 - Keynote Speaker at the E2Open Annual Conference in Amsterdam
- 2022 - Founder of Claire Williams Consulting
- 2016 - Appointed OBE for Services to Formula 1
- 2013 - Deputy Team Principal of Williams Racing
- 2012 - Commercial Director of Williams Racing
- 2010 - Head of Communication for Williams Racing
- 2002 - Press Officer of Williams Racing
- 2000 - Comms Officer for Silverstone Circuits
- Patron of F1 in Schools
- Ambassador for Dare to be Different