Daniel Bobroff

At the forefront of retail digitalisation, Daniel Bobroff has pioneered the future of sales for more than two decades. An innovator, entrepreneur and visionary, Daniel is passionate about instilling such qualities he has mastered, in others. Through speaking engagements and consultancy work, Daniel has transformed the trajectory of individuals and businesses, with proven strategies that futureproof e-commerce and retail industries. Equally renowned for his impact on in-game advertising, Daniel has been influential in every venture he has undertaken and continues to be an invaluable resource to clients as an event speaker.

Best known for his leadership as the Co-Founder and Investment Director at ASOS Ventures, Daniel fronted the global brand’s expansion into new innovative opportunities within fashion technology. An expert in his field, Daniel forged long-lasting partnerships across the industry, within marketing, customer experience and production, capturing the whole scope of the potential on offer. After two years ensuring the future of the ASOS brand in a digital era, Daniel left to pursue other activities. Most recently, he has founded Coded Futures, which connects technology fashion experts to entrepreneurs and corporate clients to build greater online shopping experiences.

As a serial entrepreneur and investor, Daniel is credited with many industry successes, not least as the pioneer behind in-game advertising. Establishing Microtime Interactive Ltd in 1991, which stood for over a decade as the first and only in-game advertising agency. Following with Microtime Mobile in 2012, Daniel once again turned conventional advertising on its head when he explored the potential in mobile gaming ads. With such an established career history, Daniel has gone on to spearhead many other businesses to success, such as he did as an Advisor to Detego, True Fit Corporation and HTEC Group.

Sought after for his unparalleled insights, Daniel has conducted hundreds of talks internationally for the likes of Google, Facebook, Mastercard and Zurich to name a few. An expert across a range of topics, Daniel is known to discuss the digitalisation of retail, fashion technology and capturing a market online. Similarly, his personal success ensures he is an equally beneficial speaker to advise on leadership, strategy and going against the grain.