As chairman of the board of Mast-Jägermeister AG, Hasso Kaempfe turned the formerly outdated herbal schnapps into one of the world’s most popular drinks and recognisable brands for young people, managing not only the company’s marketing strategy but also its supply chain operation.
Previously, Hasso had been a member of the board of Tchibo, the world’s fourth-largest coffee roaster and one of Germany’s biggest international consumer products. As a trained lawyer he has worked as a legal executive and as an attorney at Hamburg Regional Court. Prior to that, he served as a lieutenant colonel in the German Army reserves.
Today Hasso is Chairman of the Board of Directors of the Swiss-based Hero Group, the privately-owned, multinational food business. Additionally, he also acts as chairman or board member for a number of medium-sized German family-owned consumer and retail companies.
Furthermore, he is a Senior Advisor for various consultancy and private equity companies, co-founder of a startup incubator and Vice Chairman of the German Brands Association in Berlin.
In presentations, Hasso speaks about change management and brand and corporate strategy, particularly with reference to his time reinventing the Jägermeister brand. He also speaks about the unique management and board supervision of privately and family-owned companies.
Book Dr Hasso Kaempfe to speak at your next event or conference with the Champions Speakers agency, simply contact a booking agent via email@example.com or speak to us directly on 0207 1010 553.