Josh White

Josh White is a young entrepreneur, co-founder of CanO Water and successful businessman. As the marketer behind one of the fastest-growing small organisations in the UK, White has displayed his natural talent at building a positive brand reputation and is now spreading his wisdom as an after-dinner speaker.

The innovative, environmentally friendly product idea came after Josh and two friends came across an island in Thailand covered in plastic bottles and litter. The trio of under 25-year-olds came together to create resealable, aluminium cans of water in the bid to eradicate the damaging impact that plastic bottles have on the environment. The infinitely recyclable product is now available at a whole host of retailers from Tesco and Morrisons to Amazon and Selfridges.

Josh began his career in events, marketing and sales. He launched his own company named High-Frequency Events in 2011 and successfully managed the London based company for a total of four years. With very little knowledge in the food and drink industry, Josh took his established skillset within the business world and managed to spark the interest of retailing giant Selfridges who began placing orders with CanO Water.

CanO Water has impressively partnered with London Fashion Week, provided the water for David Gandy’s salon in South Kensington and even sponsored The Oscars. With over 10,000 stockists selling their products and a whole range of brands and celebrities approaching the young adults to endorse the company, it’s evident that as the Marketing Director, Josh White has achieved success with CanO Water. With a wide range of fresh and unique insights into business and helping the environment, Josh White is guaranteed to engage audiences of all varieties. An inspiring public figure to both inspiring business people and large scale organisations, White injects a dose of business motivation to every event he attends.