Dr Behice Ece Ilhan

Dr Behice Ece Ilhan is a cultural strategist and strategy consultant who is currently the Director of Cultural Strategy for Deloitte Digital. Her experience across cultures and experience in consumer culture and strategy brand management make her an expert at advising a wide variety of organisations and companies on how to become culturally competent, and facilitate profitable business models. When hired as a speaker, Behice shares this expertise with her audience and ensures companies will continue to flourish and have a positive impact on society and the planet.

Having originally obtained a BSc in Mechanical Engineering from the Middle East Technical University, Behice then went on to change her career path and studied both a master’s in Consumer Behaviour & Qualitative Business Methods and an MBA at Bilkent University. She then began to study for her PhD in Marketing and Consumer Behaviour with a minor in Communication and Sociology. Behice explored how consumers engage with brand stories and identified the consumer journey across complex brands, perfectly enabling her to become at expert in her field. Prior to joining Deloitte, Behice held roles as an Assistant Professor of Marketing at Purdue University, US Team Lead for Brand Engagement for MetrixLab, Founder, Strategic Brand Storytelling and Cultural Branding Consultant for Dygetic, and a Senior Trend Strategist and Brand Futurist for Mintel.

As an Adjunct Professor of Marketing at DePaul University, Behice is sharing her world-leading knowledge with the next generation of marketers. Well-known for her ability to consult a wide range of brands, Behice has been approached by the likes of politicians, ad agencies, scholars, ad agencies and Fortune 100 companies adviding on their strategy. She has also published articles in top marketing academic journals which have received Best Paper and Thought Leadership awards.

As part of former President Obama’s election campaign in 2012, Behice is undoubtedly one of the leading experts in marketing campaigns and brand management. Because of her diverse background, Behice is an expert at identifying the role of brands in the ever-changing societal, media and technology landscapes. When looking for an expert at fostering brands through cultural intelligence with a proven track record of implementing transformative strategies for her clients, look no further than Dr Behice Ece Ilhan to hire at your next event.