Amman Ahmed is the visionary founder of Music For Pets, the platform behind Relax My Dog and Relax My Cat. Providing soothing music specifically designed for pets, the platform has become a huge success around the world. Alongside this, Amman is also a respected figure within the music industry and serves as a mentor at the infamous Abbey Road Institute. As a speaker, he uses his wealth of industry knowledge to share insights on business, the digital economy, resilience, entrepreneurship, AI, and marketing. Whether speaking at business conferences, music events or as part of an expert panel, Amman brings valuable industry insight and real-world expertise, leaving audiences with practical knowledge they can use to unlock their potential.
After graduating from the University of Manchester with a degree in Information Systems Engineering, Amman spent time as an Oracle E-Business Specialist for the Computer People. From there, he founded Roundwaves, a network of YouTube channels curating relaxing and sleep-focused music. The network achieved an impressive 6.6 million monthly views and over 500,000 subscribers. In 2013, he founded his next business venture, Romix. The app allowed users to easily discover the latest music videos from independent artists and won a distribution deal with over seven hundred UK Gyms to provide a dedicated music video channel.
Remaining heavily involved in the music industry, Amman became a YouTube Brand Ambassador for North West UK, where he offered advice and shared his story at YouTube-hosted events. In 2017, he founded his breakthrough business, Music For Pets. Building on his past enterprises, Amman created a library of music designed to help soothe pets, with the two main channels being RelaxMyDog and RelaxMyCat. The platform also offers games for pets and boasts an incredible 8 million monthly views and 1.1 million fans worldwide. Alongside running his own ventures, Amman is also a mentor at Abbey Road, a voting member of The Recording Academy/GRAMMYs, and an angel investor, where he backs early-stage founders.
With close ties to the music and entertainment industry, Amman is well positioned to share the latest developments, trends and insights with audiences. In 2026, he is set to speak at a LEAP event in Saudi Arabia, where he will draw on his industry experience to explore the evolving entertainment landscape and the opportunities shaping its future. Having created global music apps from the ground up, Amman explores what it truly takes to be successful in business and offers strategies to combat the unique challenges modern organisations are facing. To secure Amman for your next event, contact Champions Speakers today!
Amman Ahmed's official speaking topics are listed below:
- The Power of Bootstrapping — scaling a global business with zero VC funding while keeping full equity
- Dominate Your Niche — finding and owning an overlooked market before anyone else sees it
- The Anatomy of a Successful Exit — what actually makes a business attractive to acquirers
- Decoding the Digital Economy — mastering YouTube and streaming algorithms for organic growth
- Resilience & the Entrepreneurial Mindset — lessons from a decade of building before the exit
- AI & the Future of Content — how AI is reshaping music, media, and passive-content businesses
- Building a Brand Without a Marketing Budget — organic growth to 50M+ users/4M followers with zero ad spend
- 2026 - Spoke at the Leap Event in Saudi Arabia
- 2025 - Mentor at Abbey Road
- 2024 - Voting Member of The Recording Academy/ GRAMMYs
- 2023 - Angel Investor
- 2023 - President of Music For Pets, VP Business Development at Create Music Group
- 2017 - Founder of Music For Pets
- 2016 - YouTube Brand Ambassador for North West UK
- 2013 - Founded Romix
- 2012 - Founded Roundwaves
How to hire Amman Ahmed
Contact the Champions Speakers Agency to provisionally enquire about hiring Amman Ahmed for your next event, today. To get in touch, simply call an official booking agent on 0207 1010 553 or email us at [email protected] for more information.
** We do NOT accept requests for autographs, signed merchandise, fan mail, birthday messages or any other non-commercial contact with the speakers or acts. Each speaker on the website may not have necessarily worked with Champions in the past but are known to perform such engagements within the industry.
