Noelia Amoedo is a global entrepreneur and expert in digital technologies. With strategic vision, technical expertise and human values, Noelia has championed large technological transformations, including micropayments for digital goods, mobile services, social networks, and AI-based programmatic advertising. Passionate about creating awareness about the impact of digital tech, Noelia is the founder of NODEOM, a technology advisory firm.
Noelia began her career in professional services at iPN, swiftly moving to Business Development Manager of MyAlert, which was acquired by Buongiorno, where Noelia worked after a short stint at a division of the company, B! Digital Technologies as the Director of Business Development. At Buongiorno, she worked her way up to the role of COO/Country Manager of the USA, overseeing marketing/advertising services, software licenses, direct-to-consumer and managed services for mobile operators and media companies. She briefly served as Vice President of Hi5 Mobile, which was the third largest social network worldwide in 2008. Following this, she was the Vice President of Marketing EMEA at Palm, where she was responsible for all marketing planning and budgeting in the region. Noelia then founded NODEOM, an advisory service that helps businesses gain a competitive advantage by engaging with a human-centric approach to technological development. Since then, she has spent time at Hewlett-Packard as Head of EMEA Business Development and Development Relations for webOS and from 2012, has served as CEO of mediasmart, a mobile-first DSP.
Alongside her professional career, Noelia has been a fellow of The Aspen Institute España for over 10 years and was a Non-Executive Director of Affle. She is currently an Adjunct Professor at the IE Business School, where she educates senior leaders on AI governance, strategy and human-centred, ethical AI. Noelia holds many accolades, including being named among the Top 30 Women Entrepreneurs, Top 100 Entrepreneurs, Woman Technology Head of the Year, Top 40 Innovative Women Entrepreneurs, and also holds an Honorary Award to a Whole Career in AdTech.
A seasoned and intelligent speaker, Noelia’s rooted expertise makes her keynotes perfect for a multitude of events. With both clarity and skill, she covers a variety of topics from leadership, entrepreneurship and uncertainty within the field of AI. Perfect for executives, entrepreneurs, teams and individuals, Noelia offers actionable and practical solutions applicable to a variety of audiences using AI in their everyday lives.
Noelia Amoedo's official speaking topics are listed below:
Stop Dancing with AI Shadows: The Leadership Crisis We Should be Talking About
The latest wave of generative AI has profound implications. Its adoption rate is much faster than we have seen with any other digital technology. And precisely for this reason, the rapid and responsible adoption of this technology will determine whether your organisation survives or not in the medium term. But in a playing field that is changing at breakneck speed and where simply staying afloat already seems difficult, how do you prepare to get ahead? If you are wondering how AI can help you save costs, you are asking yourself the wrong question, and Noelia will explain why.
The Entrepreneur's Dilemma: Why Building 'Successful' AI Products Isn't Enough Anymore
As tech entrepreneurs, we dream of building revolutionary AI products, but technology is never neutral. Every decision you make — from business model to product design to AI governance — shapes how your innovation will impact real people's lives. By asking the right questions early, you don't just fulfil your responsibility — you unlock your competitive advantage.
How I Went from Paralysed by AI Anxiety to Thriving in Uncertainty
Technological change and its acceleration may be inevitable, but how can we face it without feeling overwhelmed? In this talk, Noelia shares her experience navigating her “perfect storm” when she felt the full intensity of the generative AI wave, and how she personally transformed anxiety into action. You will leave her conference energised, with practical tools to thrive in an increasingly uncertain world.
- 2025 – Adjunct Professor, IE Business School
- 2022 – Non-Executive Director, Affle
- 2012 – Fellow, The Aspen Institute Espana
- 2012 – CEO, mediasmart
- 2010 – Head of EMEA Business Development & Development Relations for webOS, Hewlett-Packard
- 2009 – Founder, NODEOM
- 2009 – VP Marketing EMEA, Palm
- 2008 – VP hi5 Mobile, Hi5
- 2006 – COO/Country Manager USA, Buongiorno
- 2005 – VP Sales and Operations USA, Buongiorno
- 2003 – Director of International Business Development, Buongiorno
- 2002 – Director of Business Development, B! Digital Technologies
- 2000 – Business Development Manager, Spain, MyAlert
- 1999 – Professional Services, iPN
How to hire Noelia Amoedo
Contact the Champions Speakers Agency to provisionally enquire about hiring Noelia Amoedo for your next event, today. To get in touch, simply call an official booking agent on 0207 1010 553 or email us at [email protected] for more information.
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