Jay Baer is a leading customer experience strategist, achieving huge success as the Founder of Convince & Convert Consulting. A well-recognised figure in the industry, he was named the world's number 1 global guru for internet marketing and number 2 for customer experience in 2024. As the founder of several multi-million dollar companies, Jay speaks with authority on sales, marketing and customer service, sharing his real-world examples and practical insights for businesses to utilise.
Starting his career in politics, Jay earned a degree in Political Science from the University of Arizona before working as a direct mail specialist for a United States Senator and briefly as a spokesperson in government service. Working in marketing for environmental services, Jay was inspired to start his own marketing and customer experience companies, including Convince & Convert Consulting. Expanding his business interests, he founded Tequila Jay Baer, focusing on optimising the marketing of tequila brands. He is also involved in the tequila industry as the Executive Director of Slingshot, where he works with emerging brands supporting their growth in the market. In 2026, he became Co-Founder and Editor of The Tequila Report, an online education resource for tequila consumers and brands.
Sharing his expertise in customer experience, Jay has published many books, including bestsellers ‘Hug Your Haters’ and ‘Youtility’. He also hosted the podcast ‘Social Pros’, discussing the latest social and digital trends, which was named in the 2015 list as a Top Marketing Podcast by the Content Marketing Awards. Through his consulting work, Jay has worked with major global brands including Nike, American Express, Hilton and the United Nations.
Inducted into the Professional Speaking Hall of Fame in 2018, Jay is an award-winning keynote speaker who has delivered thousands of talks on topics including customer loyalty, gaining a competitive advantage in business and the power of word of mouth marketing. He is also an in-demand event host for his tailored and detailed approach to running events. If you are looking to boost your marketing and customer experience strategies, hire Jay for your next event today.
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Books

Hug Your Haters: How to Embrace Complaints and Keep Your Customers

Talk Triggers: The Complete Guide to Creating Customers with Word of Mouth

Youtility: Why Smart Marketing Is about Help Not Hype

The Time to Win: How to Exceed Your Customers’ Need for Speed

The NOW Revolution: 7 Shifts to Make Your Business Faster, Smarter and More Social
Jay Baer's official speaking topics are listed below:
Human.Kind: How to Keep it Real and Win in This Age of Automation
Every company is racing toward the same AI-powered finish line. But what if that's the wrong race to run? While your competitors chase the next automation breakthrough, a counter-intuitive truth is emerging from the data: In an AI-saturated marketplace, if you strategically invest in human connection, you will outperform the pack. In Human.Kind, Jay Baer, Hall of Fame speaker, New York Times bestselling author, and strategy advisor to more than 700 iconic brands, reveals the three-part framework that companies are using to turn the AI revolution into their core differentiator — by doing exactly what their competitors won't.
Quick. Clear. Kind. The 3 Unbreakable Rules of Customer Loyalty
Customer expectations are always rising. Customers demand perfection (or nearly so) and they want it instantly. With customer experience often outweighing price as a deciding purchase factor, mastering the crucial customer interactions is vital for success. In "Quick. Clear. Kind. The 3 Unbreakable Rules of Customer Loyalty," Jay Baer delivers an energetic, compelling, highly customised, and hilarious presentation backed by real data. This keynote reveals the three essential components that foster customer loyalty: being quick, clear, and kind.
Time IS Money: How to Exceed Customers' Need for Speed
How long are you willing to wait? If you’re like most of your customers, the answer is very little. In today's fast-paced market, your customers are deciding to buy from you based on how quickly you respond to their needs. Speed is not just a luxury; it's a critical factor driving purchase decisions. In "Time IS Money: How to Exceed Customers' Need for Speed," Jay Baer explores why over half of customers choose businesses that respond first, even at a higher price.
Ignite a Word of Mouth Wave: How to Stand Out and Create Customer Conversations
The best way to grow any business is for your customers to grow it for you. But achieving this requires delivering a customer experience that sparks conversations. Word of mouth drives 50% of all purchases, yet it's often overlooked. We can't assume our customers will talk about us—they need a compelling story to share. In "Ignite a Word of Mouth Wave: How to Stand Out and Spark Conversations," Jay Baer offers a hilarious and interactive presentation filled with real-world examples and cutting-edge research.
Embrace Complaints and Boost Your Business
Haters aren’t your problem—ignoring them is. In today's climate of complaint, people are more vocal with their dissatisfaction, making it feel like you're constantly managing negativity. But this rise in complaints actually presents a tremendous opportunity for growth. In "Embrace Complaints and Boost Your Business," Jay Baer delves into The Science of Complaints—exploring why and where your customers (and team members) voice their dissatisfaction and how to convert it into a powerful business edge.
Official Feedback From In-Person & Virtual Events
"We’ve had the chance to work with Jay Baer to have him emcee multiple events, and it is a pleasure to work with him. Jay is very professional and has a lot of positive energy. He is very good at creating interactions with the audience, and our attendees found him amazing!" - Valerie Hassid, Pfizer
"The content and delivery were excellent. Educational, fun and charming. The slide deck and cadence were perfectly trimmed to match the allotted time. Jay’s expertise simply shined. He knew exactly how to convey the messages, and the integrated references to our brand, business category and target consumers were organic and impactful. His speech made a profound and lasting impact on our company." - Ainė Jegerskė, Manager Consumer Experience Baltic States, Philip Morris Baltic
"Jay Baer’s keynote was the perfect way to start our two-day event. His energy and enthusiasm during his session kept our audience completely captivated and wanting more! He delivered valuable, important insights and ideas about customer experience to our audience, and his team was a pleasure to work with for the entire event process." - Clint Salter, CEO, Dance Studio Owners Association
"Having Jay speak at our conference has been on my bucket list since I first heard him speak 5+ years ago at another event. The stars finally aligned this year and he didn't disappoint! From start to finish, working with him and his team has been one of the best experiences I've had in my 20+ years of booking keynote speakers." - Kamille Combs, The MAiZE Inc.
"Jay was amazing! We loved that he tailored the presentation to our business and included some of our own data. I was shocked by consumer expectations around speed! He also did a great job of adding humour throughout to keep the audience engaged." - John Le, Apartments.com
- 2026 – Co-founder & Editor of The Tequila Report
- 2024 – Named the world’s number one global guru for internet marketing and number two for customer experience
- 2024 – Executive Director of Slingshot
- 2022 – Founder of Tequila Jay Baer
- 2018 – Inducted into Professional Speaking Hall of Fame
- 2016 – Published book 'Hug Your Haters: How to Embrace Complaints and Keep Your Customers', named Amazon No.1 bestseller in multiple categories
- 2015 – Hosted Social Pros Podcast, named among the top marketing podcasts by the Content Marketing Awards
- 2013 – Published New York Times bestseller book 'Youtility: Why Smart Marketing Is about Help Not Hype'
- 2011 – Published first book 'The NOW Revolution: 7 Shifts to Make Your Business Faster, Smarter and More Social'
- 2008 – Founded Convince & Convert Consulting
How to hire Jay Baer
Contact the Champions Speakers Agency to provisionally enquire about hiring Jay Baer for your next event, today. To get in touch, simply call an official booking agent on 0207 1010 553 or email us at [email protected] for more information.
** We do NOT accept requests for autographs, signed merchandise, fan mail, birthday messages or any other non-commercial contact with the speakers or acts. Each speaker on the website may not have necessarily worked with Champions in the past but are known to perform such engagements within the industry.