Mike Ashley

CEO of Sports Direct

Michael Ashley is a British billionaire retail entrepreneur in the sporting goods market and the chief executive of Sports Direct. He entered the department store industry following the acquisition of House of Fraser following administration in 2018. He is also the owner of Newcastle United after paying around £135 million to buy the club.

Ranked 15th in Britain in the 2012 version of Forbes magazine with an estimated wealth of £1.5 billion, Ashley was seen as an intensely private person, who never attended industry functions or gave interviews. Philip Beresford, who compiles the annual Sunday Times list, said neither he nor his staff have ever managed to contact Ashley, and in 2006 described him as “easily Britain’s answer to the late Howard Hughes”.

Since Sports Direct International Plc went public, and his purchase of Newcastle United where he took to sitting in the stands with fans, Ashley took on a more public and accessible persona. However, after the departure of Kevin Keegan as manager and the club’s relegation, he has only made low key appearances when attending Newcastle matches.

To book Mike Ashley as the retail speaker for your corporate event, function or conference, simply contact the Champions Speakers agency via emailing agent@championsukplc.com or by calling a booking agent directly on 0207 1010 553.

When at corporate events, Mike is known to cover the following topics:

  • Sports Direct
  • Business Management
  • Global Business
  • Business Success
  • Business Leadership
  • Marginal Gains