Jaana Jätyri

Leading Fashion Trend Forecaster & Founder of Trendstop

Passionate about helping fashion & lifestyle brands be current & relevant so they can reach and impact more people, Jaana Jätyri, is one of the world’s leading fashion and lifestyle trend forecasters, and is the founder and CEO of Trendstop. Jaana is a Scandinavian, a Londoner and a Central St Martins Graduate of the 1990’s, she is an innovator, a disruptor and an outstanding trend forecaster hailed by Harper’s Bazaar as the digital generation Li Edelkoort.

Jaana started her career as an intern with Mark Harrop, and went on to set up the first business to sell PLM integrated design libraries to companies such as Marks & Spencer and River Island. Today Trendstop is the world leader in sales driven, business strategic fashion and lifestyle trend forecasting. Clients include Karl Lagerfeld, Tommy, Inditex Group, H&M, Hugo Boss, House of Fraser.

To book Jaana Jätyri as the fashion speaker for your corporate event, function or conference, simply contact the Champions Speakers agency by emailing agent@championsukplc.com or by calling a booking agent directly on 0207 1010 553.