Christian was the top exec. leading LEGO’s global brand transformation “from bricks to brand” when the successful theme parks, movie character licenses and computer-driven robots ignited the ascension to become the world’s most powerful brand. “I can’t be credited for LEGO’s most recent success, but I can share my experience on what it takes to develop the culture and approaches that drive customer focus, innovation, brand building and growth. This is both about do’s and don’ts – I learned as much from my mistakes!” He says.
Now a speaker, thinker, writer, adviser and external board member for start-ups, Christian has maintained and developed his insightful, humoristic and down to earth way of inspiring managers all over the world.
Featured in a recent book as one of the “21 leaders for the 21 century”. Authored “13 hints for tomorrow’s brand builders”. Chairman roles in both corporate and public sectors.
To book Christian Majgaard as the retail speaker for your business event contact Champions Speakers. Contact us via the website or by telephone on +44 1509 85 29 27 to speak with a booking agent.